London department store Selfridges launches sizeable GTA 6 takeover, featuring a varsity jacket that costs an eye-watering £2,500
Lucia anything you can afford?
Expensive British department store Selfridges has launched a sizeable Grand Theft Auto 6 takeover, completely making-over its Oxford Street London Corner Shop store and offering a considerable line of clothing, which includes an exclusive varsity jacket that costs a bank-melting £2,500. Note, you can buy the GTA 6 items online as well.
Live from Selfridges at Oxford Street for the #GTAVI activation🌴
Rockstar are not messing around 🤯 pic.twitter.com/vqqXKwB1oJ
— GTA GFX (@GTAGFX) November 9, 2026
That GTA 6 varsity jacket is by far and away the most expensive item (and it’s apparently already sold out), next to a non-exclusive varsity jacket that’s £1,750, whereas the other items are pricey but conceivably affordable.
There are a few ranges on offer. There’s a nice bright teal and pink-coloured range based around the spoof NFL team the Vice City Manatees, which includes a manatee plushie, an American football, a jacket, and other bits and bobs. There’s also a range based around the spoof NBA team, the Vice City Narcos, that includes a basketball (there’s a standard GTA 6-branded basketball too).
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There’s a range based on the spoof fast-food chain Burger Shot, which includes a visor, work uniform, and apron, amusingly. There are some admirably horrid postcard-decorated shirts and shorts, and there’s a lot of generic game-branded caps and T-shirts besides, all in quite nice colours. Quirky branded offerings include an ashtray, money clip and dartboard. It’s all quite attractive stuff.
There’s no word on how long the items will be stocked for or that the Selfridges Corner Shop takeover will run for, other than “while stocks last”.
Grand Theft Auto 6 arrives 19th November – next week – so the hype machine is now in full effect. GTA 6 pre-load dates, times and details have been announced, and we know what the GTA 6 Trophies and Achievements will be.
PS5, Xbox Series X/S

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